五一吃瓜官网

Research Impact:





Associate Professor Dr Eva Lim Wei Lee

Deputy Dean

Academic Qualifications

Doctor of Philosophy (PhD)
Master of Business Administration (MBA)
Bachelor of Business

Areas of Interest
Opportunity recognition
Entrepreneurial intention
Entrepreneurial Education
Digital Entrepreneurship
Small Business Enterprise
Biography

Dr Eva Lim is currently an Assistant Professor at 五一吃瓜官网 Graduate Business School, 五一吃瓜官网 University, Malaysia with 14 years of teaching and research experience. Prior to her academic career, she had garnered 11 years of experience in companies such as technology start-ups and financial institutions.

Dr Eva Lim received her Doctor of Philosophy (PhD) degree from the University Tun Abdul Razak (Malaysia), Master of Business Administration (MBA) from the University of Strathclyde (United Kingdom), and Bachelor of Business from the Royal Melbourne Institute of Technology (RMIT) (Australia). During her MBA studies at the University of Strathclyde, she obtained the special award Sir Paul Girolami Prize for being the best student in the area of General and Strategic Management. Both the University of Strathclyde and Royal Melbourne Institute of Technology are prominent universities currently ranked by The Times Higher Education to be top 500 and top 350 in the 2022 world university ranking.

Dr Eva Lim’s research interests include entrepreneurship, entrepreneurial opportunity recognition, entrepreneurial intention, entrepreneurial education, technology acceptance, and mobile technology. To date, she has published 11 papers in international refereed journals indexed to Web of Science, and/or Australian Business Deans Council (ABDC), and/or Chartered Association of Business Schools (CABS) and/or Scopus. These includes journals such as Journal of Entrepreneurship in Emerging Economies (Emerald; ABDC-C), Journal of Computer Information Systems (Taylor & Francis; SCIE; ABDC-A), Telematics and Informatics (Elsevier; SSCI; ABDC-C), Data in Brief (Elsevier; Scopus), among others.

Along with article publications, Dr Eva Lim is also active in serving the academic community as a reviewer for international refereed journals such as Journal of Entrepreneurship in Emerging Economies (Emerald; ABDC-C), Economic Modelling >(Elsevier; SSCI; ABDC-A), International Journal of Business and Society (UNIMAS; ESCI), and others.

Extending from research work, Dr Eva Lim is actively engaged in various research projects securing research funding from organizations and government bodies. To date, she has secured combined funding of RM138,200 from the Ministry of Higher Education (MoHE) and from 五一吃瓜官网 University. Topics of the research project include areas such as Developing a technology adoption journey map for the B40 Agropreneurs, Leadership in Times of Crisis: A Case Study on Malaysian Covid-19 Vaccination Program and Developing Digital Economy, Automation Models, and Mapping of Heritage Street Foods Beyond the Heritage City Enclave.

The impact of her research work and scholarly activities are also recognized by the awards received. She received the Outstanding Young Researcher Award 2016 from 五一吃瓜官网 University at the faculty level and the Best Paper Award at the 8th International Conference on Business, Accounting, Finance and Economics 2020. In addition to this, she also received the Bronze medal in the Pertandingan Rekacipta & Inovasi Nasional (PRIN 2021) from Universiti Kebangsaan Malaysia, Silver medalist for the invention TRAGO apps: A solution to a smart travelling society at the Innovation Research, Invention and Application Exhibition 2019 (I-RIA 2019) from Universiti Utara Malaysia, Outstanding Mentoring Award 2016 from 五一吃瓜官网 University at the faculty level, Consolation prize for Young Investigator Award from YSN-ASM International Scientific Virtual Conference (ISVC) 2021, and First runner-up for Institute of Higher Learning Start-up challenge 2016 from Malaysian Digital Economy Corporation (MDEC) for the business idea of MoneyJar: A jar at a time towards financial literacy.

With regard to academic leadership, Dr Eva Lim plays an active role in spearheading initiatives for academic development. Prior to the current position, Dr Eva Lim had served as the Deputy Dean and Head of Department in the Faculty of Business and Management. Additionally, Dr Eva Lim is also appointed as an academic advisor for ICAN College, Malaysia and as an external examiner for 五一吃瓜官网 College, Malaysia.

On the teaching front, Dr Eva Lim has gathered considerable teaching experience in areas of entrepreneurship, organizational behaviour and management. She is committed to encouraging an interactive communication environment in class as well as to building critical thinking and problem-solving skills among the students. The commitment and passion for teaching are reflected in the recognition and awards received. She received the award as Outstanding Educator for achieving excellent student evaluation for all courses taught throughout the years 2020 and 2018.

Apart from the teaching duties, Dr Eva Lim is actively engaged in supervising student thesis/ dissertation projects. She has successfully guided and graduated 1 DBA, 4 MBAs and 52 undergraduate students while currently overseeing the supervision of 26 PhD candidates. In addition, Dr Eva Lim has mentored and led students in various business competitions and have consistently garnered prizes within the top five places from the year 2011 to 2016 in the Malaysian level Institute of Higher Learning Start-up challenge from the Malaysian Digital Economy Cooperation (MDEC). 

(Last updated: 25 July 2022)

Teaching

  • Entrepreneurship                                        (Undergraduate)
  • Basic Entrepreneurship                              (Undergraduate)
  • Introduction to Entrepreneurship                (Undergraduate)
  • Developing Entrepreneurship Skills 1         (Undergraduate)
  • Developing Entrepreneurship Skills 2         (Undergraduate)
  • Organisational Behaviour                           (Undergraduate)
  • Fundamentals Of Management                  (Undergraduate)

Publications

Journal articles

  1. ?Lim, W., Sham, R., Loi, A. M. W., Shion, E., & Wong, B. Y. B. (2022). M-commerce adoption among youths in Malaysia: Dataset article. Data in Brief42, 108238. (Publisher: Elsevier, ISSN: 2352-3409; Clarivate Analytics; Emerging Sources Citation Index (ESCI); Scopus).
  2. Zhou, Y., Loi, A. M. W., Tan, G. W. H., Lo, P. S., & Lim, W. (2022). The survey dataset of The Influence of theory of planned behaviour on purchase behaviour on social media. Data in Brief42, 108239. (Publisher: Elsevier, ISSN: 2352-3409; Clarivate Analytics; Emerging Sources Citation Index (ESCI); Scopus)

  3. Lim, W., Lee, Y., & Al Mamun, A. (2021). Delineating competency and opportunity recognition in the entrepreneurial intention analysis framework. Journal of Entrepreneurship in Emerging Economies. https://doi.org/10.1108/JEEE-02-2021-0080 (Publisher: Emerald, ISSN: 2053-4604; Clarivate Analytics; Emerging Sources Citation Index (ESCI); Scopus; ABDC-C)
     
  4. Yuan, Y. P., Tan, G. W. H., Ooi, K. B., & Lim, W. L. (2021). Can COVID-19 pandemic influence experience response in mobile learning?. Telematics and Informatics64, 101676. (Publisher: Elsevier, US; ISSN: 0736-5853; Clarivate Analytics; Social Sciences Citation Index (SSCI); JCR-2021, IF = 9.140; ABDC-C)
     
  5. Tew, H. T., Tan, G. W. H., Loh, X. M., Lee, V. H., Lim, W. L., & Ooi, K. B. (2021). Tapping the next purchase: embracing the wave of mobile payment. Journal of Computer Information Systems, 62(3), 527-535. (Publisher: Taylor & Francis; ISSN: 2380-2057; Clarivate Analytics; Science Citation Index Expanded (SCIE); JCR - 2021, IF = 3.317; ABDC-A)

 

Conference papers

  1. Weilee Lim (2019), Ideas and opportunities: Impact of technology knowledge through entrepreneurial alertness, Paper presented at 2019 International Symposium on Innovation and Entrepreneurship (TEMS-ISIE 2019), Hangzhou, China, . (Scopus).
     
  2. WeiLee Lim, & Lee, Y. (2019, July). The impact of social networks on technology entrepreneurs’ opportunity recognition process. In 2019 7th International Conference on Information and Communication Technology (ICoICT) (pp. 1-7). IEEE. (Scopus)

 

 

 

Awards and Achievements

  • Consolation prize, Young Investigator Award, YSN-ASM International Scientific Virtual Conference (ISVC) 2021 by Academy of Sciences Malaysia.
  • Bronze medal, Pertandingan Rekacipta & Inovasi Nasional (PRIN 2021) by Kebangsaan Malaysia.
  • Outstanding Educator award for achieving excellent student evaluation on all courses for the year 2018 awarded by Faculty of Business and Management, 五一吃瓜官网 University.
  • Silver medalist for the invention TRAGO apps: A solution to a smart traveling society at the Innovation Research, Invention and Application Exhibition 2019 (I-RIA 2019), by Universiti Utara Malaysia.
  • Outstanding Educator award for achieving excellent student evaluation on all courses for the year 2018 awarded by Faculty of Business and Management, 五一吃瓜官网 University.
  • Outstanding Young Researcher Award (2016) for research development awarded by Faculty of Business and Management, 五一吃瓜官网 University.
  • Outstanding Mentoring Award (2016) for student mentoring awarded by Faculty of Business and Management, 五一吃瓜官网 University

 

 

 

 

Supervision

Research Supervision

Doctorate (as main and co-supervisor) –20 PhD in progress; 1 DBA Completed
Master’s (as main and co-supervisor) – 5 completed; 2 in progress

Student name: Hang Joo Lee
Degree: Doctor of Business Administration (DBA)
Institution: 五一吃瓜官网 University, Malaysia
Role: Co-Supervisor
Thesis title: Relationship Between Human Resource Management Practices, Knowledge Sharing And Individual Creativity In Malaysian Small And Medium-Sized Manufacturing Companies
Status: Completed, 2021 

 

List of  Postgraduate Supervision

1. Co-Supervisor (DBA) to Hang Joo Lee (2021 Graduated), Relationship Between Human Resource Management Practices, Knowledge Sharing And Individual Creativity In Malaysian Small And Medium-Sized Manufacturing Companies.

2. Supervisor (PhD) to Asma Khatun (2019- Ongoing), Women empowerment through entrepreneurship in micro and small enterprises (MSEs): Prospects and challenges in Bangladesh perspective.

3. Supervisor (PhD) to Andrey Andoko Rahardjo (2019- Ongoing), The role of strategic entrepreneurship in digital business transformation: newspaper industry case.

4. Supervisor (PhD) to Nguyen Quang H?ng (2020- Ongoing), Entrepreneurial intention among millennials in Ho Chi Minh city, Viet Nam

5. Supervisor (PhD) to Zhao Yuan (2020- Ongoing), Research on the Online Channel Decision Based on the Consumer Utility

6. Supervisor (MBA) to Liu JiaXi (2020), The relationship between materialism, uniqueness value, social influence, eco-consciousness, face consciousness, perceived risk and intention to purchase second-hand luxury

7. Supervisor (MBA) to Shan XinYue (2020), Factors influencing online fashion shopping by online consumers.

8. Supervisor (MBA) to Meng LingYuan (2021), Role of entrepreneurship in efficacious business.

9. Supervisor (PhD) to Zhang Yuting (2021 - Ongoing), Research on innovation path and policy support of traditional manufacturing industry in Ningxia.

10. Supervisor (PhD) to Wen Zhijun (2021- Ongoing), Internationalization Process of Chinese Multinational Enterprises' Cross Economy: from the Perspective of Social Network and Entrepreneurial Opportunity.

11. Supervisor (PhD) to Li Jia (2021- Ongoing), Factors Influencing Innovation Capability of SME International Publishers Attracting High-quality Content from China Amid Challenging Time.

12. Supervisor (PhD) to Li Junling (2021- Ongoing), Research on Parent and Subsidiary Companies Control Mode Design and its Influence Factors of Chinese enterprise group.

13. Supervisor (PhD) to Gao Yueyang (2021- Ongoing), Criticall